Dupes / Serums / indē wild Sunrise Glow 15% Vitamin C Complex Serum

[ DUPE_FINDER · 335 SERUMS COMPARED ]

indē wild Sunrise Glow 15% Vitamin C Complex Serum dupes: 3 serums with the closest formula

We compared indē wild Sunrise Glow 15% Vitamin C Complex Serum's full ingredient list with every serum in the DemythSkin database, weighting the ingredients that do the work (Ascorbic Acid, 3-O-Ethyl Ascorbic Acid and Niacinamide) far above fillers. These are the closest matches, each with its own efficacy and safety score.

indē wild Sunrise Glow 15% Vitamin C Complex Serum
THE ORIGINAL
indē
wild Sunrise Glow 15% Vitamin C Complex Serum
Does it work?
4.0/ 5.0
4.0Effective
Is it safe?
4.4/ 5.0
4.4Gentle
Lowest price we have$39
37%FORMULA
MATCH
e.l.f. Cosmetics Bright Icon Vitamin C + E + Ferulic Serum
CLOSEST DUPE
e.l.f.
Cosmetics Bright Icon Vitamin C + E + Ferulic Serum
Does it work?
4.3/ 5.0
4.3Effective
Is it safe?
4.4/ 5.0
4.4Gentle
Lowest price we have$17

Shares 3-O-Ethyl Ascorbic Acid, Bisabolol, Ferulic Acid and Ascorbic Acid. Ingredient lists don't state amounts, so strengths may differ.

[ 01 · FORMULA_SIDE_BY_SIDE ]

What does the work in each formula

Every ingredient graded on the same S to D scale the scanner uses. Solid chips are in both products; dashed chips are in only one.

indē wild Sunrise Glow 15% Vitamin C Complex Serum
e.l.f. Cosmetics Bright Icon Vitamin C + E + Ferulic Serum
Doing the work · 11 and 8 ingredients
SGold StandardsHigh clinical proof
indē wild Sunrise Glow 15% Vitamin C Complex SerumAscorbic Acid
e.l.f. Cosmetics Bright Icon Vitamin C + E + Ferulic SerumAscorbic Acid
AReliableProven results
indē wild Sunrise Glow 15% Vitamin C Complex Serum3-O-Ethyl Ascorbic AcidNiacinamideTocopheryl AcetateBisabololFerulic AcidSorbitolSodium Hyaluronate
e.l.f. Cosmetics Bright Icon Vitamin C + E + Ferulic Serum3-O-Ethyl Ascorbic AcidTocopherolPanthenolFerulic AcidBisabolol
BPotentDeveloping evidence
indē wild Sunrise Glow 15% Vitamin C Complex SerumHydroxyacetophenonePullulanBiosaccharide Gum-4
e.l.f. Cosmetics Bright Icon Vitamin C + E + Ferulic SerumEthoxydiglycolHippophae Rhamnoides Oil
Not doing the work · 5 and 0 ingredients
COverhyped / MarketingHype · limited data
indē wild Sunrise Glow 15% Vitamin C Complex SerumGlutathioneCI 77480 (Gold)Withania Somnifera Root ExtractCurcuma Longa (Turmeric) Root ExtractScenedesmus Rubescens Extract
e.l.f. Cosmetics Bright Icon Vitamin C + E + Ferulic SerumNone detected
DDocumented irritantsEvidence-backed flag
indē wild Sunrise Glow 15% Vitamin C Complex SerumNone detected
e.l.f. Cosmetics Bright Icon Vitamin C + E + Ferulic SerumNone detected
FORMULATION BASE (16 · 9)4 shared ⌄
indē wild Sunrise Glow 15% Vitamin C Complex SerumAqua/Water/EauPropanediolPolyglyceryl-6 CaprylateGlycerinPolyglyceryl-4 CapratePolyglyceryl-10 LauratePolyglyceryl-10 MyristateXanthan GumCaprylyl GlycolSclerotium GumLecithinPentylene Glycol1,2-HexanediolSilicaPhenoxyethanolCitric Acid
e.l.f. Cosmetics Bright Icon Vitamin C + E + Ferulic SerumWater (Aqua)Dipropylene GlycolGlycerinLaureth-23PhenoxyethanolSodium HydroxideEthylhexylglycerinCaprylyl GlycolXanthan Gum
[ 02 · ALL_DUPES ]

The 3 closest dupes, ranked by formula match

Match is how much of indē wild Sunrise Glow 15% Vitamin C Complex Serum's weighted formula a product shares. Scores are each product's own, so a dupe can match closely and still score differently.

#ProductMatchWorks · SafePrice
01
e.l.f. Cosmetics Bright Icon Vitamin C + E + Ferulic Serum
e.l.f.
Cosmetics Bright Icon Vitamin C + E + Ferulic Serum
Shares 3-O-Ethyl Ascorbic Acid, Bisabolol, Ferulic Acid and Ascorbic Acid
37%
Works4.3
Safe4.4
$17
02
PURITO Pure Vitamin C Serum
PURITO
Pure Vitamin C Serum
Shares Niacinamide, Ascorbic Acid and Sodium Hyaluronate
37%
Works3.9
Safe4.6
$18
03
numbuzin No.5+ Glutathione Vitamin Concentrated Serum
numbuzin
No.5+ Glutathione Vitamin Concentrated Serum
Shares 3-O-Ethyl Ascorbic Acid, Niacinamide, Tocopheryl Acetate and Bisabolol
32%
Works4.6
Safe4.4
$17.16

Prices are the lowest retailer price in our records; a dash means we don't have one. We earn a commission if you buy through a "Find on Amazon" link. It never affects scores or matches.

[ 03 · HOW_WE_MATCH ]

How we find a dupe

01

Same product type

Serums are compared with serums, from the products we've scored.

02

Actives count most

S and A-grade actives weigh up to 30 times more than water, glycerin or thickeners. A dupe must share at least one key active.

03

30% match or more

Below that it isn't a dupe. Same brand and renamed versions of the original are left out.

A label lists ingredients, not amounts. Two products can share every ingredient at different strengths, so a high match means a similar formula, not a guaranteed identical result.

[ 04 · FAQ ]

indē wild Sunrise Glow 15% Vitamin C Complex Serum dupes, answered

What is the best dupe for indē wild Sunrise Glow 15% Vitamin C Complex Serum?

On formula, e.l.f. Cosmetics Bright Icon Vitamin C + E + Ferulic Serum: a 37% match, sharing 3-O-Ethyl Ascorbic Acid, Bisabolol, Ferulic Acid and Ascorbic Acid. It scores 4.3 for efficacy and 4.4 for safety on DemythSkin's ingredient analysis. PURITO Pure Vitamin C Serum is next at 37%.

Is e.l.f. Cosmetics Bright Icon Vitamin C + E + Ferulic Serum the same as indē wild Sunrise Glow 15% Vitamin C Complex Serum?

Their ingredient lists overlap closely (37% by our weighted match), but labels list ingredients, not amounts. Two products can share ingredients at different strengths, so treat it as a close formula, not a confirmed copy.

What is a cheaper alternative to indē wild Sunrise Glow 15% Vitamin C Complex Serum?

Of the dupes we have a price for, the lowest is e.l.f. Cosmetics Bright Icon Vitamin C + E + Ferulic Serum at $17 (a 37% formula match), against $39 for indē wild Sunrise Glow 15% Vitamin C Complex Serum. Prices are the lowest retailer price in our records and change often.

How do you calculate the match percentage?

We compare full ingredient lists of the same product type, giving proven actives up to 30 times more weight than water, glycerin or thickeners. A dupe must share at least one key active and reach a 30% match; products from the same brand are left out.

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